Microsoft Surface Phones news: Will the mysterious smartphones make their debut in MWC Barcelona?
With just two months left before tech companies converge at the annual Mobile World Congress (MWC) in Barcelona, a lot of rumors have been popping out with regard to which devices will make their triumphant launching at the event. Microsoft has rolled out some marketing paraphernalia that has been spotted for its involvement in the event, so many are wondering if the MWC stage is the right platform to debut the much-anticipated Surface Phones.
Quietly, the tech giant has launched a web page that allows MWC attendees to set up a meeting all throughout the course of the fair. What is interesting about this is that Microsoft has been keeping a low profile in the yearly event despite attending it religiously. This poses the possibility that they may be gearing up for a big announcement that will require attention from visitors.
The setting is quite ideal but an article by Trusted Reviews does not seem convinced that the Redmond-based group will be dropping their next flagship smartphones in Spain. Instead, it could be about Windows 10 being fully operational for mobile devices citing a partnership announced earlier this month to bring operating system (OS) support for Snapdragon-running gadgets.
That being said, it does not mean that the Surface Phones have no chance of finally seeing the light of day sometime next year. An article by Forbes reiterates that there is a chance that 2017 is the year that Microsoft will be ready to roll out the devices especially after its OS has gained some sort of recognition in the market. This is backed up by an interview with CEO Satya Nadella who acknowledges the fact that they have had missed opportunity in jumping the mobile wagon. He reiterated that they are committed to bringing something different to the competitive industry.
"We will continue to be in the phone market not as defined by today's market leaders, but by what it is that we can uniquely do in what is the most ultimate mobile device," the company exec told the Australian Financial Review. "Therefore we stopped doing things that were me-too and started doing things, even if they are today very sub-scale, to be very focused on a specific set of customers who need a specific set of capabilities that are differentiated and that we can do a good job of."
The 2017 Mobile World Congress will start from Feb. 27 to March 2. For more details on the event, head here.